Privacy policy
Last updated 23 October 2026.
Who we are
This website is run by ARFL REALTY FIRST, an independent property advisor. Contact for privacy questions: info@arfl.in.
What we collect
When you send a form: your name, mobile number, email (if given), home type, request type and any message. We also record the page you used and, if you came from an ad, the campaign details in the web address (such as utm_source). Our server keeps a short-lived, scrambled form of your IP address to block spam.
How we use it
To answer your request, send project documents, arrange calls and site visits, and keep a record of enquiries. We may share your details with the developer only where needed to arrange a visit or booking you ask for. We do not sell your data.
Analytics and advertising
Google Analytics, Google Ads and Meta Pixel load only if you click Allow on the analytics banner. Your name, number and email are never sent to these tools. You can change your choice at any time with the Analytics preference link in the footer.
Storage and retention
Enquiries are emailed to our lead inbox and a backup copy is kept on our web server outside public access. We keep enquiry records for up to 24 months, unless you ask us to delete them sooner.
Your choices
You can ask to see, correct or delete your details, or ask us to stop contacting you, by emailing info@arfl.in or messaging us on WhatsApp. We handle personal data in line with India's Digital Personal Data Protection Act, 2023.
Third parties
WhatsApp, Google Maps and other linked services have their own privacy policies.